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A bet consumers still want to experience shopping IRL

Bricks-and-Mortar Is Dead. Let’s Open a Store.

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Location: NY-New York City

Story Date: 11/18/2019

Publisher: The New York Times   

Author: Guy Trebay

When is quirky a savvy career move? It is when you are a young designer who once made a raincoat of quilted see-through plastic and inserted vintage copper pennies into every panel. It is when that same designer — Emily Bode — turned a love of vintage textiles like African country cloth, ticking torn from old French bedding, tablecloths embroidered with pirates’ treasure maps and a storytelling gift worthy of the Moth into an award-winning career.

Place Category: Shopping

Story Category: More Unique Than Usual