First Look: Neighborhood/Noble Experiment/Youngblood
They built a second speakeasy even deeper into the guts of the building


“Economically, it’s a completely irrational move,” says Arsalun Tafazoli. “We actually shrunk it.” He gutted Neighborhood, where it all started. He spent far too much money on a softcore carpet from Paris. One that, now installed, he partially loathes and takes full responsibility and any potential shame for. Tafazoli takes risks, and openly self-ridicules when they don’t pan out. This East Village restaurant already had a speakeasy behind a fake wall of fake kegs. So they built a second speakeasy even deeper into the guts of the building. It’s a running joke that his company, Consortium Holdings, will eventually connect Oceanside to San Ysidro through a series of secret cocktail rooms. Dante, burrowing more and more rings into his cocktail inferno.


Publisher:
San Diego Magazine
Author:
Troy Johnson
Story Date:
4/19/2021
Story Region:
CA-San Diego
Place Grouping:
Food & Drink
Story Category:
New Places